Case Study: Electrician Doubles Revenue After Launching Professional Website

The Problem

Angela Brooks runs Brooks Electrical Services in Chicago, IL. She had a website she'd built herself on Wix three years ago, but it looked dated, loaded slowly, wasn't mobile-friendly, and wasn't generating meaningful leads. Most of her business still came from referrals.

Before Trade Website Professionals

Monthly website leads: 3–5 (mostly spam)
Google PageSpeed score: 34/100 (mobile)
Google ranking for "electrician Chicago": Page 4
Bounce rate: 78% (visitors leaving immediately)
Monthly revenue: ~$15,000

What We Built

We replaced Angela's DIY Wix site with a custom-designed, professionally built website:

Clean, modern design showcasing her 10+ years of experience
Mobile-first responsive layout (90% of her traffic is mobile)
Service pages for residential electrical, commercial electrical, panel upgrades, EV charger installation, and emergency services
Full SEO + AEO optimization targeting Chicago and surrounding suburbs
Before/after photo gallery of completed projects
Customer testimonials prominently displayed
Branded email: [email protected] with webmail access
Book Now integration with her Google Calendar
Daily blog posts about electrical safety and home improvement

After 6 Months

Monthly website leads: 35–45
Google PageSpeed score: 94/100 (mobile)
Google ranking for "electrician Chicago": Page 1, position 6
Bounce rate: 31%
Monthly revenue: ~$32,000

Angela's Words

"I wasted three years with a Wix site that was actually hurting my business. Trade Website Professionals built me a real website in a week. Within months, I had to hire another electrician to handle the volume. Best $995 I ever spent."

The ROI

Angela's investment: $995 + $594 (6 months at $99/mo) = $1,089 total.
Revenue increase: ~$17,000/month × 6 months = $102,000 additional revenue.
Return on investment: 94x.